"An excellent coaching project support program. Having the flexibility to focus on specific coaching units and personal needs is a major advantage." - J. Shinn. General Manager Vodafone  

"Fabulous, this coaching project support program provided us many useful tools for our coaching managers and leadership development" -W. Wong. CEO RealStar Holdings, Singapore 

"The Institute's certification course and follow-on coaching project support program allowed our group to quickly learn the best techniques and processes for succeeding in the role of a professional coach" 
- M. Bensen. Organizer for Center for Innovation, Business and Manufacturing. SA Government 

'The State of the Coaching Industry':
.The professional coaching industry has evolved dramatically over the last few years and bears little resemblance to its fuzzy predecessor. Coaching today is a demanding discipline and the busier-than-ever coach, trainer, consultant and manager needs smart, effective, validated tools and resources to ensure they are employing best-practice standards.

Coaching, by nature, is in a continual process of development and draws from a wide range of behavioral sciences and professional disciplines. Professional coaching has little resemblance to the fuzzy 'model' promoted by the large online course marketers, many regional providers and commercially oriented "international coaching" associations.

Achieving measurable, sustainable outcomes isn't a matter of simplistic goal setting, personality profiling and cheerleading but requires the skilful use of validated, proven behavioral change methods and learning tools grounded in the behavioral sciences. The success of any coaching program is dictated by the program's resources depth, scientific validity and measurability.

NOTE: The Behavioral Coaching Institute (acknowledged as one of the world's leading authorities in organizational coaching), for over the last decade, taught, developed and delivered proven behavioral-based coaching practices that are replicable and codifiable. These "world-best" standard practices and business models have validity of use because of their known, measurable, sustainable success.

Recent studies have revealed the greatest challenge to any organization is to change people's behavior. Of recent years there has been a growing demand from coaches and their clients for an industry-proven coaching model based on scientifically validated methodologies. It is in response to this demand that the behavioral coaching model was developed.


 -Coaching Project Support Program
-For over two decades the Behavioral Coaching Institute (our parent organization) has supported many of the world’s leading organizations engaged in coaching to realize outstanding business outcomes through successful validated, initiatives. The Institute's real solutions and our coaching project support team have produced real results and our text books (published and distributed in multiple languages by McGraw-Hill International -Education), contain testimonials from our clients worldwide, and document many outstanding success stories.

By working with hundreds of American, UK , Australian and Asian organizations, the Institute's expert Faculty and Coaching Project Support team understands the unique organizational coaching challenges and support requirements faced by our corporate, government and private clients. Equally, as some of the world's leading researchers and developers of coaching technology and after training and certifying and supporting thousands of coaches around the world, our team members intimately understand the personal and technical needs and ongoing support necessary for coaches to achieve continued coaching success.

Today, the behavioral coaching model, pioneered over the last decade by Dr. Perry Zeus (BCI's Founder), integrates the most advanced research on adult development and human systems theory into an elegantly simple and highly effective validated coaching model of practice. This industry-proven process is taught by our highly experienced faculty staff (who inturn were all personally taught by Dr Zeus) to select clients so they can effectively apply it in their workplace to achieve sustainable, measurable, significant results.

Coaching Project Support Program for Organizations:

- Let's face it. Running your own coaching programs/business can sometimes be unnerving. It's comforting to have the support of someone who has worked with others who have experienced the same problems, concerns and issues…and the same opportunities as yours. 

Our Coaching Project Support Members are in business for themselves -but not by themselves. As such, our Members are able to directly tap into the Institute's Faculty member's extensive library of knowledge and experience as some of the world's leading creators, educators and practitioners of organizational coaching.

Our select Program Members (large and small) benefit from a personalized approach and customizable options. Our Project Team headed by Dr. Perry Zeus works with you to design a support package that fits your specific needs. 

Keeping the momentum and keeping pace with current world-best standard practice
Our long-term experience clearly shows that you will significantly enhance your program's success factor and simultaneously lower your overall coaching costs with the right 'technical and intellectual support'. Because we only work with a small number of select clients we are able to customize their Support Program to meet their changing requirements and provide 'need-to', personalized support at the highest level. This helps you to meet your ongoing coaching needs, manage a coaching program at 'world-best industry standard', stay within budget and produce the bottom-line results you expect.

Option 1. Custom Programs
"The mission of our Custom Programs is to develop and deliver customized, experiential learning
       experiences that create a competitive leadership advantage for our clients."
-Dr P. Zeus

The Institute's Faculty work with select organizations on a one-to-one basis to develop coaching learning experiences tailored to their specific in-house practice needs. Whether you have an established coaching program or are establishing one, the custom program solution can help provide your key personnel with the latest valid, industry-proven coaching knowledge and practices and support.

       "Working with BCI, we've been able to develop a powerful program for addressing strategic executive
         development issues. A key element of our success with this custom program is that our people were directly
         shown one-to-one by your expert staff how to apply the best practices to our situation and address the issues at hand.
         Our coaching program sponsors, drivers and coaches were also provided an invaluable, individualized blueprint
         for moving to the next level and beyond.
John Beresford [Senior Vice President], BP Services

Example: 3 Day -Customized, Master Coach Certification Course:
This unique, very small group course (delivered on-site, in your offices) features tailor-made hands-on personal skill and program task scenarios, allowing you to roll up your sleeves and get right to work. With the Institute's training, guidance and support in just a matter of days, you’ll be creating your own successful behavioral coaching model of business practice, identifying your clients and market opportunities, developing powerful skill applications and embracing new business/program management practice standards. See: our 1to1 Coach Training School, 4 Day Master Coach Certification - 'Course Content'. For examples of the types of customized Small Group, In-House Courses -delivered to our Corporate, Business and Organizational Clients around the world -read more and for Group Rates )

Option 2. Learning Partners:

Organizations who wish to partner with us to obtain a world-best standard, customized certified CMC coaching program to be delivered internally. For organizations who require the CMC course as an ongoing event we are frequently able license the customized course's proprietary rights of use to the client. In this situation the first few courses are delivered by the Institute's Faculty with the assistance of 1 or 2 of the client's facilitators (who are already Certified Master Coaches). Typically after 3 events the facilitators receive their appropriate facilitators certification to deliver the course themselves and the client acquires the course license of use.

- Latest examples of the types of customized Small Group, In-House Courses -delivered to our Corporate, Business and
  Non-Profit Clients around the world.

Option 3. Licensed User of the Institute's level one coaching courses:

Coaches / businesses / organizations can license our Introductory-level Coaching Programs (for example; the 'Manager / Leader as Coach' and 'Mentor Certification' -Course Training Manuals etc) within a defined territory or nominated organization. -Read more...

Summary of Types of Customized, Support Services provided:
.- Training and Certifying - Coaching staff  (
Group Rates )
Coaching Program Management
Off-the-Shelf or Customized -'Manager/Leader as Coach' Workshop Course Manuals
                                            - Mentor Training Workshop Course Manuals
Partners Page for details)   

If you are interested in applying for access to our elite educational products, please go through the four step process below to ensure that you receive a prompt answer to your request...

1: Eligibility: BCI project resources are restricted to registered Support Members who are graduates of our Graduate
         School of Master Coaches or are looking to undertake 'Master Coach' certification as part of their initial support

2: Submit Online 'Registration of Interest Form': (via our 1to1 Coaching School's web site). 

3: Schedule Appointment: Once your registration of interest form has been submitted, you can expect a response
         within 24 hours. Our office will then contact you and set-up a telephone appointment with Perry Zeus (Course Registrar
         and Project Support Director).

4: Interview: Perry calls you, at the appointed time, to: a) ascertain if the training and support program can work for you,
         b) answer any questions you have and, d) subject to a mutually satisfactory outcome of the interview -accepts your
         application for a specific course or project support date. 

5: Application Approval:  Note that a successful applicant is notified within 24 hours of applying. In fairness to all
         pending applicants, to guarantee a limited program date a successful the applicant is required to remit all program
         /course fees within five working days of acceptance. 

 "Guy Innes, national sales coach for real estate group L J Hooker, went through BCI's program. "The benefit for us was
    that it enabled us to critically review our own coaching process and take the service that we offer to our coachees
     - sales agents - to the next level, to add to their abilities." Innes says.
" -A Financial Review.

Some Recent Support Program Members

Antares Corporation
Benz Technology International
Cathay Hotels
Coal and Allied
Department of Defence
Department of Natural Resources and Environment
Empowering Lantinas
Ferro Corporation
Hong Kong Civil Service Bureau
Japan International Business Recruitment  
L J Hooker Real Estate
Mass Mutual Financial Group
Morgan Bay Management
Rural Ambulance Victoria
Saatchi & Saatchi, NY
Schroders Investment Management
Seaboard Energy
Sony Corporation
The Coaching Business
University of W.I., Centre of Mgt. Development
WMC Resources
Whitbread UK
WorldGroup Consulting

Reg'n of Course Interest Form

Copyright 2004, Behavioral Coaching Institute. All Rights Reserved.